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Consumer Insights & Trends
Consumer Insights & Trends features in-depth articles on how people shop, search, and make decisions, based on real Google search patterns and seasonal trends across global and local markets.


Holiday Gifts Under $20 Have Become the New Standard
How do shoppers balance meaning, money, and expectation in today’s holiday economy? Online holiday shopping with wrapped gifts and a credit card, highlighting budget-friendly gift buying and seasonal consumer shopping trends. Ever wonder why almost everyone seems to be searching for holiday gifts under $20 these days? Is it just about saving money, or is there something deeper at play when we scroll through online stores and compare tiny trinkets? How do we balance wanting a
Sei Kurei
Dec 14, 20258 min read
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